The spark* blog
Thoughtful insights for socially responsible entrepreneurs who give a ****! Honest conversations about impact, wellbeing and creating sustainable change.
‘Always in beta’
Three words changed everything for one client who was waking up at 3am unable to breathe. 'Always in beta' sounds simple - but it's one of the most powerful tools I've seen founders use to break the loop of perfectionism and procrastination. This piece explores where that phrase came from, why the 'right moment' is usually a myth, and what it really means to give yourself permission to begin.
The choice was never between pressure and vanilla
Are you using pressure to drive yourself forward - or to prove you're not going backwards? A client recently told me that stopping the push would be 'like giving myself a lobotomy.' I knew exactly what she meant. This piece explores what high achievers get wrong about pressure, ambition, and the fear of going vanilla.
There is always more to your story...
My grandmother sold her business in her early eighties. She was a socially responsible entrepreneur before the phrase had been invented - and the blueprint she handed me is one I'm still following today. This is the story behind Ellipsis Coaching - where it came from, why it exists, and why the work matters to me as much as it does to the people I do it with.
You're not stuck. You're thinking alone.
She'd been running her creative business for 14 years. She knew exactly what she wanted to do next. And for six months, she'd done absolutely nothing. Sound familiar? In this post, I explore why founders get caught in the spin cycle - and what actually breaks it. Spoiler: the answer isn't more thinking.
Same desk, same thinking
Something keeps coming up in my coaching conversations. Founders who are stuck - not because they lack ideas or capability, but because they've been staring at the same four walls for too long.
Here's the thing: where you think matters as much as what you think about.
In this post, I share three founder stories - and a simple question that most of us never actually ask ourselves deliberately.